I get 100s of tracks sent every week so I thought it would be useful to share some advice based on that experience. I'm not saying these tips are are "right" they are just my own personal thoughts...
I wouldn't lead with played on BBC Introducing / Kerrang / Planet Rock etc. These achievements are more common than you think and fairly easily available at a price through a good plugger. Moreover I want to 'discover' something so I prefer stuff no-one has ever heard!
On that note I don't really think that mentioning how many Spotify streams its had is relevant. It's not automatically a mark of quality - even if they are real.
For airplay / gigs etc make sure your EPK has quick links at the top. Most hosts / promoters etc (me included) like to listen first and then if we like it after a few seconds we'll read on. It's not ideal, its not how art was intended to be consumed, but it is a reality sadly.
It doesn't really matter if you listen to a show you submit to or not. You've heard your own tracks already & you're not the target audience. If you're a music lover thats great, enjoy! But either way try and support your fellow musicians by encouraging your fans to listen in.
Equally just dropping a link into an email or a tweet isn't enough! I'm not a big fan of Bio's telling me who's in the band and how you met at school - but I like stories! Tell me what this is about and why I should care. This example by @ThirdRatePoet still sticks in my mind
What other things do you do to get noticed?